in these last few weeks of blogging, i've learned A LOT about the art of the music video. and i've learned EVEN MORE about the art of wiki-ing about a music video.
but today is special.
The Burger Pimp and B-rad can teach you A LOT about DIRECTING a music video.
SPECIAL BONUS (also from wikipedia):
For The Village Voice, Richard Riegel described the song's beat as "McCoy Tyner playing the Kraftwerk[10] songbook, outlined in aural neon".
i seriously can't believe how much i've always liked this song.
Music video
The song's music video was directed by Marc Costanzo and Bradley Walsh, under the stage names The Burger Pimp and B-Rad.[15] When Len had signed to Work Records, one of its demands was to be able to direct its own videos.[3] The group used a $100,000 budget to make the video. It flew to Daytona Beach, Florida with two dozen friends while the area was crowded with people on their spring vacations. They spent much of the budget on alcohol, buying enough that they broke their hotel's elevator trying to lift it. They shot the video in an afternoon so that they could recover from hangovers in the morning and drink in the evening. The scenes were shot without a script or storyboard. In the video, Len and its friends are shown relaxing together and riding on skis, scooters, and go-karts.[16]
Motorrad, whose scooters were included in the music video, later held a promotion giving away scooters of the same model.[17] At the 1999 MuchMusic Video Awards, "Steal My Sunshine" won awards for "Best Video", "Best Pop Video", and "Favourite Canadian Video".[18]
embedding disabled by request.
http://www.youtube.com/watch?v=lcSyIClhk_c
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